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Hi, I'm

Melissa !

I'm an Purpose & Passion Mentor for the modern business owner and/or executive who deeply desires to reconnect to their most authentic self, feel empowered to express confidently and find their truest direction in life. 

My passion is guiding my clients to disconnect from the world of expectation, productivity and 'not enoughness' to  come back to themselves and lead themselves sustainably towards what feels right for them, so they can live a life they enjoy and feel fulfilled in.

Melissa Jirovec- Identity Mentor

Featured in

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What is a 
Passion & Purpose

If you're fed up with being exhausted, settling and playing a role- who you 'should' be and what you 'should' be doing- I'm your girl.


Here's what we'll do together:

-Get you the clarity & direction you crave; Identifying who you want to be, what your purpose is, what your new goals are, and exploring beliefs that are getting in the way.


-Set you up to feel better; Establishing the right supports & self-care practices to keep you well & on top of things. Say 'byeeeeee' to overwhelm, fatigue and stress.

-Start building self-trust; Strengthen your intuition, learn to surrender, and learn to sit with uncertainty and risk.  My clients know they want more and will have to make uncomfortable decisions, so building self-trust is a must.

-Boos your confidence; Making a decision is one thing, but confidently following-through is another. We do the work to improve self-image, increase self-worth, self-empower and develop capacity to authentically self-express- this supports taking big, bold action!

-Realignment; I'll support you to step away from what's not right/not working (relationships, jobs, routines/habits, beliefs etc.) and move towards what is/will be (new standards, circumstances, boundaries, routines, goals, habits, experiences, relationships, careers etc.). Getting the hell out of where you don't belong is a part of living the dream- who says you have to wait for someday?

Melissa Jirovec- Identity Mentor

My Story

In a previous moment in time I was a Registered Nurse working in a small town hospital, engaged, and thought that was going to be my life for the next 45 years…

Then my fiance was in a terrible accident and all of a sudden, I became a caregiver and advocate at twenty-three years old. 

His near-death experience was a GIANT wake-up call for me. I realized that I’d been living a life so limited, unhealthy and focused on things that were ultimately meaningless to me… and I refused to go down that path anymore. 

I started investing in coaches & mentors who helped me better understand myself, my desires, and how I operate best. I explored curiosities, put myself in different circles, shifted habits, threw out my wardrobe, read a lot of books and figured out what I truly wanted to experience in this life… and bit by bit, I started to let the real me out- the me that had been there all along, crushed under the weight of expectations, limitations, nonsense and fear. 

Now, despite having many responsibilities & roles, I feel free- free to live a life where my decisions are grounded in what's a best fit for me and how I want to express myself in this world. Free to do things in an authentic, liberated way and support those who desire to confidently own their own path too.


- Certified Life Coach & Master Coach with the Certified Coaches Federation

- Certified Breathwork & Meditation Practitioner with the Academy of Breath

Melissa is devoted to her own learning & personal development and has completed courses/trainings related to positive psychology, feminine business strategy, mindset improvement, holding space for other women, goal-setting and trauma-informed practices. 


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